William & Son
An interior befitting the craftsmanship of exquisitely made product
Mayfair, London
Retail
Architecture, Interior Design, FF&E
After working with William Asprey on the Mount Street store, Shed was asked to create a new retail flagship for William & Son. An extension of the product it houses, quirky in places, luxurious with an appreciation for detail. A modern Great British emporium of luxury.
Bring calm and order to the sometimes idiosyncratic taste and personality of the owner. Always let the exquisite products breathe and let the design reflect these qualities whilst bringing order. In many respects, the approach was reminiscent of a 1930’s deco emporium born in an era of grandeur coupled with a subtle sense of humour.
An interior design and architectural scheme reflecting the true spirit of William & Son, always distinct, crafted beautifully and uniquely British.
